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The ICI sports management program designed in conjunction with industry leaders helps you learn the skills you need to succeed in sports management quickly and conveniently. Sport - What it's All About   Introduction to Sports Management   Parameters and definitions   The history of sport   Trends in sports participation   Pricing of sports participation   Sports clubs   Issues and trends facing sport The Context of Sporting   The role and importance of sport in our society   The benefits of sport   The aims and objectives of sport   Current issues   Sport and society   Sport and health The Voluntary Sector   Voluntary organizations   Sport is a voluntary concept   Voluntary ethos   Voluntary sports organizations   Management of voluntary organizations   The nature of voluntary organizations   Organizational structures and personalities   Governing bodies   How to retain volunteers Sports Development   The many roles of the sports development officer Leadership   Transactional or transformational   Leadership qualities in the sports situation Working Together   Partnerships and liaisons   Agencies involved in sport People   Performance appraisal   Managing people   What makes a manager?   Staff appraisal   Staff motivation   Delegation   Communication   Getting the right people   Team building   Team development   Personnel management Organizational Management   The role of the sports manager   General management approaches   Quality management   Strategic management   Measuring performance   Planning   Objectives   Control   Organizational change   Decision making Management in Practice   Management processes   Financial management   Legislation   Health and safety at work   Managing support services Management Challenges   Competition   Financial control   National standards   Pressure for change   Voluntary implications  Philosophical challenges Investors in people Marketing  Marketing ethics  Marketing participation   Marketing activities and implementation  Public relations   Fundraising  Sports sponsorship Event management   Events feasibility   Event planning  Event requirements   Event evaluation Personal skills  Time management  Managing meetings   Meetings in practice   Personal management


  • Fast track your career in sports management
  • Learn the inside secrets of how to become a sports management pro in months not years!
  • Study a sports management course that was designed in conjunction with sports management industry leaders
  • Free up valuable time, don't wast time and money travelling to classes
  • Study at your own pace whenever and wherever you are
  • Have access to a tutor who works in the industry you are training for
  • Easy interest free payment plans from as low as $49 per week


Start an exciting career in sports management! Graduates are qualified as sports managers and find employment in a broad range of positions with:

  • Event management firms
  • Player management firms
  • Recreation and leisure clubs
  • Sports marketing firms
  • Sponsorship management firms
  • Amateur sport organisations
  • Professional sport leagues
  • Sporting goods organisations


This course leads to the awarding of either a Certificate or Advanced Certificate depending on which level you enrol at. The different levels are achieved by the amount of course content and assessments involved within each module at the basic (Certificate) and advanced (Advanced Certificate) levels. You will be able to learn about what the difference is between the  levels below:

1. Certificate: represents a basic level of operational knowledge with general knowledge. Suitable for basic entry level positions.

2.  Advanced Certificate: The graduate is able to apply a significant range of principles and techniques across various contexts and functions. Graduates can expect to be involved in significant judgments, planning, and leadership/guidance functions related to workplace products, services, operations or procedures.


This entire course is carried out via Distance Learning (also known as correspondence learning). Distance learning is ideal if you need to adapt around work, family, or other commitments. It is also extremely beneficial should you simply wish to fast track your studies (and career) and not be locked into a timetable.


Visit the following web page and scroll down to the bottom to find out when the next enrolment cut off date is: Places are limited, in demand and entry into the course is on a first come first served basis. Your enrolment is processed and acknowledged within 24 hours of the Institute receiving your application. You can expect to receive your course within days of enrolling. When you start your ICI course its at your own pace and you determine when you finish. Don't miss out. Enrol today!


1. Enrol Online The fastest way is to enrol online. Your details are kept secure and we don't share them with anyone. To enrol online:

1. Visit:

2. Scroll down to the bottom of the page

3. Click on the enrol now button

4. Complete the secure online form.

2. Enrol via the Phone Call: 1300 131 582

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